DxP User Conference
I worked on Druva’s virtual summit user conference, DxP, held in November 2020. The event's purpose was to bring awareness to Druva and its momentum, drive interest from prospects and partners, and educate attendees about data protection, management, and ransomware recovery. The name, DxP, stands for “Data x Protection,” meaning that Druva’s protection and management of customer data multiply its value.
I contributed to the event branding and created promotional materials, including website promotions, a chatbot icon, social cards, and a sponsorship prospectus. I directed the summit track presentation cleanup for the keynote and breakout sessions. Additionally, I provided art direction on the animated icon library production used in event videos.
Event Branding
Customer Journey
At the Event
Special Thanks to
Creative Direction
Melissa Passehl
Art Direction
Anna Berness
Additional Designer
Video Prodution & Motion Design
Tim Leeds
Liane Fuji
Virtual Event Agency
Enterprise Events Group