Gartner Voice of the Customer Campaign
I art-directed a campaign to promote Druva’s placement in the Gartner Peer Insights ‘Voice of the Customer’ report. The report is a “research document that synthesizes Gartner Peer Insights’ content in a specific market for… [an] 18-month period.*”
I created this campaign to promote Druva’s distinction of placement in the Leaders’ quadrant of vendors. Deliverables included branding elements with key theme imagery and iconography, digital ad placements on the Druva home page, landing page, social media platforms, an email campaign, press release, and blog promotion. All creative materials received review and approval by Gartner Peer Insights for correct branding and language.
* https://blogs.gartner.com/reviews-pages/tpt-faq/peer-insights-voice-of-the-customer/
Campaign Branding
Customer Journey
Special Thanks to
Creative Direction
Melissa Passehl
Video Production
Alex Vlacos
Project Management
Copywriting
Lauren Hamilton
Ashley Kirkpatrick
Marketing Operations
Lisa Kong